Category: marketing
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BLW Culture of Success
I’ll be working on getting photos and worksheets up by the end of this week. A couple of things to remember: 1. Water vs Rock = Water wins 2. Always ask: What does success look like?
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Give the Gift of Camp for Christmas…
So we did a new promotion this year. We offered our parents the opportunity to give the gift of camp for Christmas. We encouraged them to put camp under the tree so that kids could open up camp on Christmas morning. Here are some of the details: our parents do not normally register for camp…
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The Way We Run Summer Camp…Pricing Camp Out of Reach
Are camps inclusive? Does the price point for many camps exclude the vast majority of children? Every child should have the opportunity to go to camp. How much does a good camp experience cost? How much should it cost?
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The Quiet Thoughts
There are times when I can’t force the thinking to stop. I worry about camp and how to make camp better. I worry about making the right decisions for camp. I worry about making the right decisions for the campers. …to calm the thinking…to calm the thinking…what is next. Going to a conference in BC…
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Camp and the future of an industry…
Is what we do now what will be done 10 years from now? I think that historically camp is one of the few industrys that hasn’t changed the product that we offer. Sure we add programs, sure we have speciality camps, but does any of it help? Long term. Does a name change for a…